Tuesday 14 April 2015

OUGD502: Brand application



With more time I would have liked to include some nicer finishes to my business cards, such as embossing the larger logo and spraying the edges of the cards in colour.  There are two versions of my business card - the side with contact details is the same on both however the reverse comes in two colours, light grey and dark grey.  The light grey colour is used consistently across different aspects of the branding, mainly on the back of letterheads and inside of my promotional pack and envelopes.  The simple logo on colour design is carried forward to other mediums such as the iPhone or tablet, keeping a minimal design that is easy to navigate.







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