OUGD502: Study Task 01 - Review your identity

In groups in today's workshop we analysed our existing brand identity we came up with before the summer break.  We discussed that this image may change and there is no definite solution at this stage. Over the next few years, as we develop our skills and processes, our interests may change and evolve as we learn and progress more in a specific area.




I feel that my identity from last year doesn't represent myself as a designer and the disciplines I want to produce work within, so I've had a few ideas as to what I could change my brand image to that shows a more clear direction of practice.

Although I don't think the break over summer has particularly changed anything directly, having the time to reflect and expand on any personal work has led me to become more focused on areas I'd like to specialise in.

OUGD502: Studio Brief 1 - My Brand

Over the past few months I have become more aware of graphic design around me and the nature of pattern and composition in every day life.  I've continued to update my Tumblr photo blog as a side project, as well as pursuing my interest in analogue photography.  I plan to keep up with this posting online to archive my phone photographs on a public site.  I will also be posting all my end of module evaluations on my PPP blog, along with smaller self evaluations when I feel as if I have learned something through an experience.

For this brief we have to create a promotional pack containing our self branding image, as well as the structure and content for a website.  I've already started to think about the logo for my brand, and have a small online portfolio on different platforms.  Having a few different areas of interest, including photography, lettering, and graphic design, I have different accounts and websites, such as Behance, Tumblr, and Instagram, which is more of a personal media platform.